SHARE THE BLISS
I Love Brachetto Project
Brachetto d’Acqui is a classic red sparkling wine, loved by the fastidious wine scene of Italy for generations. They hoped to promote the power of these bubbles in New York City with a massive campaign, I Love Brachetto ~ Share the Bliss!
We came up with a concept as simple as and as powerful as sharing the bliss. It all started by a couple who shared a bottle of Brachetto, which the spark of its bubbles gave joy and happiness to all. We shot a fun 2 minute video in the course of 2 days throughout several of New York’s quintessential locations. Pleased by our final product, Brachetto asked Creativa to produce a sequel of the video.